RED BULL: LAWSON VS. TSUNODA


The end of a motorsport mega talent after just two races in Red Bull colours?

Liam Lawson (22) steps back, while Yuki Tsunoda (24) moves up to race alongside World Champion Max Verstappen.

During my years as Head of Communications in the German Bundesliga, we often countered media hot takes with one simple phrase: „Bewertungszeitraum“ – wich means „evaluation period“.

Liam Lawson in Melbourne 2025

Season flop or top transfer? Game-changer or failure after one or two matchdays? The hunger for bold headlines is fueled by the pace and pressure of today’s online media – and it reflects the ever-accelerating nature of pro sports itself.

At the top level of German professional football, there’s only one timeframe that really matters: 34 matchdays. One full season. The most important „Bewertungszeitraum“!

Yuki Tsunoda and Liam Lawson 2024

Formula 1, though? Even faster. On the track – and in the headlines.
But judging a young driver after just two races?

Doesn’t that say more about the pre-season management decisions than it does about the driver?

What’s your take, motorsport LinkedIn crew?


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